How We Can Make A Difference In A World Water Crisis

I am truly touched and affected when I come across companies and organizations doing something to actually change the world and save lives.  Today I was directed to CSDW.org (of Proctor & Gamble), and I learned some staggering facts as well as some fabulous resolutions.  CSDW (Children’s Safe Drinking Water) is a program designed to bring safer water to a big part of the world.

It took a while to process some of the following information and how terribly dangerous many communities water supplies are.

• More than one billion people do not have access to safe water.
• Diarrhea caused by drinking contaminated water remains a leading cause of illness and death among infants and children in the developing world.
• About 1.8 million children die every year due to diarrheal diseases.
• More children die from diarrheal illnesses like cholera and dysentery than from HIV/AIDS or malaria combined.
• P&G has collaborated with the Center for Disease Control (CDC) since 1995 to develop safe drinking water systems that people can easily use in their homes.
• There is conclusive evidence that simple, low-cost interventions at the community level can dramatically improve the quality of household stored water and greatly reduce the risk of diarrheal disease and death.
• It is well documented that simply providing safe, clean, drinkable water can reduce deadly diarrhea and other devastating diseases by about 50%.

To combat this hazardous situation, the CSDW is distributing the PUR Packet (a product of PUR), to clean up to 10 liters of water at a time.  The PUR Packet is exceptionally more useful in these cultures because a little bit goes a long way; they are also a greener response to this problem by saving on the countless water bottles sent to these struggling cultures. P&G works with organizations like PSI, CARE, World Vision, Aquaya Institute, USAID, the U.S. Centers for Disease Control and Prevention, the International Council of Nurses, Johns Hopkins University Center for Communication Programs, Save the Children, Samaritan’s Purse, and Americares; these organizations and the CSDW are over half way to their goal of cleaning 4 billion liters of water before 2012.

If you would like to help this global movement, then don’t wait another minute.  The CSDW accepts PayPal.  Even small contributions can make a huge difference.  One PUR Packet cleans 10 Liters of water, and costs 10¢.  $1.00 will provide one child with clean water for 50 days, $7.50 can provide that same child with clean water for a year, and $30.00 gives one family clean water for a full year.

Is Your Sunscreen Providing Enough Protection?

Are You REALLY Protecting Your Skin?

A recent study from the Environmental Working Group caught my attention in a big way.   According the EWG, a nonprofit organization dedicated protecting public health and the environment with research and public information, many of the top sunscreens we depend on to protect our health may be causing us more harm than good in some cases.

How is this possible? In their comprehensive 2010 Sunscreen Guide the EWG researchers took issue with a surge in exaggerated SPF claims (above 50).  The group reports that the higher SPF claims gives us a false sense of security- so consumers are more prone to exposing their skin to the damaging rays without realizing the danger. There have also been new disclosures about potentially hazardous ingredients found in sunscreens.

So how do you protect your skin from the harmful UVA rays this summer?  First and foremost,  EWG  strongly urges the old fashioned approach when it comes to skin care:

Cover Up. Shirts, hats, shorts and pants shield your skin from the sun’s UV rays.  Sunglasses protect your eyes from the sun’s UV rays.

Stay in the Shade. Picnic under a tree, read beneath an umbrella, take a canopy to the beach. Keep infants in the shade – they lack tanning pigments (melanin) to protect their skin.

Avoid the Sun during peak hours. If possible be outdoors in early morning or late afternoon when the sun is lower in the sky. UV radiation peaks at midday, when the sun is directly overhead.

In addition to the rules above (which we all know but do not always follow), become a savvy sunscreen sunscreen shopper.  The organization provides the following recommendations:

Avoid Sunscreens that Contain the Following  Ingredients:
Oxybenzone (linked to certain cancers)
Vitamin A (retinyl palmitate) government data links vitamin A to accelerated growth of skin tumors and lesions
Added insect repellent

Ingredients to Look For: Sunscreens that contain Zinc, Titanium dioxide, Avobenzone or Mexoryl SX

Use Sunscreens that provide Broad-spectrum protection and are “Water-resistant”  for beach, pool & exercise

Use SPF 30+ for beach & pool

Download their EWG’s Shopper’s Guide to Safer Sunscreens for more tips!