NRDC Meets Celebrity

Celebrities have all come together to pass a legislation bill that will make American history if passed. They are featured in a video made by the Natural Resource Defense Council Action Fund that directly talks to voters about getting off their tush and contacting their state Senator. Anything from a letter to a video sent to them is what they are asking. Stars such as Leonardo DiCaprio, Justin Long and Emmy Rossum are amongst the celebrities that make an appearance.

NRDC Action Fund: Who are they and what are they doing?

The Natural Resource Defense Council or NRDC has created an Action Fund that will hopefully assist in the passage of legislation that will jump start clean energy economy. It will also support legislation that supports the reduction of pollution. Both of these factors are key in the battle of climate change. As we all may know that in a nationwide dispute, problems are solved through legislation, and that many great movements have started first with policy. Now is that time.

The overall goal of the NRDC is the passage of a comprehensive clean energy policy that will re-power the economy and lead a way to non-dependence on foreign oil. The main goal right now that involves all is to mobilize us and the rest of the community to vote for clean energy legislation. The action fund recently assisted in the passing of the American Clean Energy and Security Act. A main part of their efforts relied on social media and overall web based news, feeds and conversations. The Action Fund is working with NRDC and other partners to implement steps and strategies to pass ACES in the Senate this year. The strategy recently used was a “Hero’s and Villains” themed web page that identified how members in strategic states voted and asked that activists be on the side of the Hero’s.

The NRDC understands that the environmental movement is not everyone’s belief or understanding, which is why they work to build coalitions with strategic partners to make sure that those who are worth listening to get a worthy and large audience. This component is very important to their passing of the bill, which is why they have created the video–to virally enter the homes of millions of Americans that hopefully will give this a second look, pass it on and possibly even write or send a video to their Senator.

Ok, now you have the information and you may ask: so what? Well for your information, this is a country that is ultimately determined by its citizens and demands that you care for it for the good of the people. Make sure that if environmentalism is on your list of importance in life, that you take action in situations such as this. This provides an incredible opportunity for both you and your fellow Americans to make a difference with the way we handle our energy and dependence on foreign oil. The passing of this bill is reminiscent of the old phrase “one small step for man, one giant leap for mankind”.

To learn more check out this video -